Tell us about yourself.
I am 26 years old, living in Liberty Village on the west side of downtown Toronto. I work on the publicity team at Corus Entertainment, and I am passionate about all things TV and pop culture. Some of my favourite things are sunny park days and cottage weekends, the Real Housewives franchise, pop music from the early aughts, salacious murder mysteries, a dirty martini or good glass of red wine, and trying out new restaurants or going to old favourites. I love to travel and have gone to Asia, Caribbean, Europe, and the Mediterranean over the last few years. I’m hoping to check a few more places off my bucket list in 2019. Having grown up north in Sault Ste. Marie, I also like being in nature more than one may expect, and I love boating, hiking, and swimming in Lake Superior.
You work at Corus Entertainment. What sacrifices did you have to make in your life to succeed in your position?
I feel really lucky that Corus values a healthy work/life balance. I don’t feel as if I’ve had to sacrifice anything to succeed in my position. The only place where I may have missed out was not taking time between school and work to travel, but I’m doing my best to make up for it now.
How would you describe your job?
I work on the publicity team for Corus’s lifestyle content, which includes brands like Food Network Canada, Slice, National Geographic, Lifetime, and more. My job is to create media coverage and public awareness of new and existing TV series on our networks.
What does an average workday look like for you, from waking up to tucking in at the end of the night?
All days start with coffee and checking social media for what news I missed overnight. At work, my day-to-day can include pitching interviews to media, monitoring coverage, writing press releases, working with influencers, and planning events. I keep work-night evenings pretty low-key. I like to get in a workout, have dinner with my boyfriend or close friends, catch up on my favourite show, or maybe catch a movie.
What common misconceptions do people have about what you do?
I think a lot of people think public relations is like what was portrayed by Samantha on Sex and the City—all hob-knobbing and swanky parties. In reality, while there are some really fun and glam aspects to it, it is a lot of hard work, and you are behind the scenes shining the spotlight on others, not being the centre of attention like Samantha.
What are your biggest highlights from working for Corus Entertainment to date?
My job has put me in some cool situations, including working with The Real Housewives, riding on a golf cart through a music festival with the Property Brothers, appearing in the background of an episode of Top Chef Canada, and accidently photo-bombing Justin Timberlake on a red carpet.
What are some things that go on behind the scenes?
I think viewers do not always realize how much goes on before a show makes it to television. It can take over a year from the time a series is greenlit to when it airs. From a publicity perspective, we spend months preparing for a show to launch. From arranging interviews and media opportunities to working with social influencers or hosting events, we spend a lot of time creating a buzz about the show and making sure you know when to tune in!
Favourite celebrity you have met and why?
Being a Real Housewives junkie, working with the cast of The Real Housewives of Toronto was a dream. Being invited to a TIFF (Toronto International Film Festival) Red Carpet Ready party by one of the Housewives will go down as one of my favourite (and most fab!) memories.
To what hot spots would you take someone coming to Toronto for the first time?
When someone comes to Toronto, I love to take them either to School or to Mildred’s Temple Kitchen for brunch and then pop into some shops on Queen West, check out Kensington Market, or hang out in Trinity Bellwood Park on a sunny afternoon. Terroni or Chubby’s are favourites for dinner, followed by a night out at The Drake Hotel or my favourite small bar, The Beaver.
Daniel Wellington is a very minimalist brand that is very versatile because of its simplicity. How does Daniel Wellington fit into your personal style?
My personal style is similar to Daniel Wellington’s brand aesthetic, as I like simple and classic clothing and accessories that can be easily mixed and matched. The design of Daniel Wellington watches is simple but high-quality, which makes it a versatile accessory accessory and helps them stay looking timeless.